{"id":5691,"date":"2017-08-16T16:45:30","date_gmt":"2017-08-16T16:45:30","guid":{"rendered":"http:\/\/www.welldon.hu\/en\/?p=5691"},"modified":"2024-01-16T13:02:02","modified_gmt":"2024-01-16T13:02:02","slug":"3-utos-modszer-amivel-feldobhatja-marketingjet","status":"publish","type":"post","link":"https:\/\/www.welldon.hu\/en\/magyar-3-utos-modszer-amivel-feldobhatja-marketingjet\/","title":{"rendered":"(Magyar) 3 m\u00f3dszer, amivel kezelheti a negat\u00edv \u00e9ttermi kritik\u00e1kat!"},"content":{"rendered":"

Sorry, this entry is only available in Magyar<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p>Ahogy a konyhai eszk\u00f6z\u00f6k eset\u00e9ben a multifunkcionalit\u00e1s, a marketingben is hatalmas el\u0151nyt jelent a sokoldal\u00fas\u00e1g. Napjaink fogyaszt\u00f3i sz\u00e1m\u00e1ra \u00e9ppen akkora jelent\u0151s\u00e9ggel b\u00edr az \u00e1ltalunk k\u00f6zvet\u00edtett szem\u00e9lyes \u00fczenet, mint maga az \u00e9tel-ital, ami miatt bet\u00e9rnek – \u00edgy foglalhat\u00f3 \u00f6ssze a Chicago-ban megrendez\u00e9sre ker\u00fclt Winsight\u2019s Restaurant Trends & Directions konferencia mondand\u00f3ja. Az al\u00e1bbiakban a p\u00f3diumra ker\u00fclt piacvezet\u0151 v\u00e1llalatok felt\u00e1rt strat\u00e9gi\u00e1i k\u00f6z\u00fcl szemezget\u00fcnk!<\/p>\n

A sikeres v\u00e1llalatvezet\u0151k a marketing kapcs\u00e1n nem gy\u0151zik hangs\u00falyozni az abban r\u00e9sztvev\u0151 dolgoz\u00f3k jelent\u0151s\u00e9g\u00e9t. Egy f\u0151n\u00f6k legnagyobb er\u0151ss\u00e9g\u00e9t a beosztottjai jelentik – foglalta \u00f6ssze t\u00f6m\u00f6ren Andrea Von Utter, a Tavistock Restaurant Collection marketing vez\u00e9rigazgat\u00f3ja. Larry Rusinko, a Farmer Boys marketingvezet\u0151je meger\u0151s\u00edtette az \u00e1ll\u00edt\u00e1st: a term\u00e9k \u00e9rt\u00e9kes\u00edt\u00e9sekor mutatkozik meg igaz\u00e1n a c\u00e9g szervezetts\u00e9ge, hiszen – hangs\u00falyozta Rusinko – ha a csapat nem \u00e1ll m\u00f6g\u00e9, a legjobb term\u00e9k sem fog felfutni. Matt Olsen, a Firehouse Subs digit\u00e1lis marketing r\u00e9szleg\u00e9nek vezet\u0151je kiemelte: meg kell gy\u0151z\u0151dn\u00fcnk a marketing \u00e9s technol\u00f3gia fejleszt\u00e9si oszt\u00e1lyok egy\u00fcttm\u0171k\u00f6d\u00e9s\u00e9nek g\u00f6rd\u00fcl\u00e9kenys\u00e9g\u00e9r\u0151l is, ugyanis a – folyamatosan form\u00e1l\u00f3d\u00f3, nem kis r\u00e9szben a technik\u00e1ra t\u00e1maszkod\u00f3 – kommunik\u00e1ci\u00f3t egy hib\u00e1s mobilalkalmaz\u00e1s, vagy rossz weboldal is k\u00f6nnyen lerombolhatja. <\/p>\n

A negat\u00edv v\u00e9lem\u00e9nyek \u00e9s \u00e9szrev\u00e9telek kezel\u00e9s\u00e9re sok v\u00e1llalatvezet\u0151 idejekor\u00e1n k\u00fcl\u00f6n csatorn\u00e1t hoz l\u00e9tre, megel\u0151zend\u0151, hogy az el\u00e9gedetlen \u00fcgyfelek panaszai el\u00e9rj\u00e9k a k\u00f6z\u00f6ss\u00e9gi m\u00e9dia fel\u00fcleteit. A Taco Mac, a n\u00e9pszer\u0171 amerikai \u00e9ttereml\u00e1nc egy let\u00f6lthet\u0151 alkalmaz\u00e1st k\u00e9sz\u00edtett, melyen kereszt\u00fcl a vend\u00e9gek egyenesen a v\u00e1llalatvezet\u0151h\u00f6z c\u00edmezhetik \u00fczenet\u00fcket – akinek telefonsz\u00e1ma egy\u00e9bk\u00e9nt minden asztalon megtal\u00e1lhat\u00f3, \u00edgy ak\u00e1r a helysz\u00ednr\u0151l el is \u00e9rhetik \u0151t panaszaikkal. A tov\u00e1bbi int\u00e9zked\u00e9st k\u00edv\u00e1n\u00f3 szitu\u00e1ci\u00f3kon t\u00fal, j\u00f3 m\u00f3dszer ez a pozit\u00edv \u00e9s negat\u00edv visszajelz\u00e9sek begy\u0171jt\u00e9s\u00e9re is. Emely Beesley, a Taco Mac marketing igazgat\u00f3ja szerint a be\u00e9rkez\u0151 sz\u00f6veges \u00fczenetek 70%-a pozit\u00edv tartalm\u00fa! <\/p>\n

Egy m\u00e1rka \u00e9rt\u00e9k\u00e9t sokszor a c\u00e9lk\u00f6z\u00f6ns\u00e9ggel val\u00f3 kapcsol\u00f3d\u00e1s m\u00f3dja hat\u00e1rozza meg – \u00e1rulta el Rachel Kalt, a The Culinary Edge kreat\u00edv igazgat\u00f3ja, a Starbucks\u2019 Pumpkin Spice Latte term\u00e9k\u00e9t hozva fel p\u00e9ld\u00e1nak, mely nem az ital k\u00fcl\u00f6nlegess\u00e9ge, hanem a hozz\u00e1 kapcsol\u00f3d\u00f3 kedves sztori r\u00e9v\u00e9n lett n\u00e9pszer\u0171. Rusinko a term\u00e9kek k\u00f6r\u00e9 font t\u00f6rt\u00e9netek \u201cromantik\u00e1j\u00e1nak\u201d jelent\u0151s\u00e9g\u00e9t hangs\u00falyozta, amit p\u00e9ld\u00e1ul sz\u00e1rmaz\u00e1suk, vagy egyed\u00fcl\u00e1ll\u00f3 tulajdons\u00e1gaik adhatnak meg. Az amerikai Halal Guys saj\u00e1t m\u00e1rk\u00e1j\u00e1nak t\u00f6rt\u00e9net\u00e9vel h\u00f3d\u00edt, b\u00fcszk\u00e9n v\u00e1llalva eredet\u00e9t: a New York utc\u00e1in g\u00f6rd\u00fcl\u0151, egyszer\u0171 b\u00f3d\u00e9-konyh\u00e1t.<\/p>","protected":false},"excerpt":{"rendered":"

Sorry, this entry is only available in Magyar. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch…<\/p>\n","protected":false},"author":1,"featured_media":5692,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35],"tags":[],"class_list":["post-5691","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"\n(Magyar) 3 m\u00f3dszer, amivel kezelheti a negat\u00edv \u00e9ttermi kritik\u00e1kat! - Welldon Consulting<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.welldon.hu\/en\/?p=5691\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"(Magyar) 3 m\u00f3dszer, amivel kezelheti a negat\u00edv \u00e9ttermi kritik\u00e1kat! - Welldon Consulting\" \/>\n<meta property=\"og:description\" content=\"Sorry, this entry is only available in Magyar. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.welldon.hu\/en\/?p=5691\" \/>\n<meta property=\"og:site_name\" content=\"Welldon Consulting\" \/>\n<meta property=\"article:published_time\" content=\"2017-08-16T16:45:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-01-16T13:02:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.welldon.hu\/wp-content\/uploads\/2017\/08\/bloghoz_kritika.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1181\" \/>\n\t<meta property=\"og:image:height\" content=\"709\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"welld@n\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"welld@n\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.welldon.hu\\\/en\\\/?p=5691#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.welldon.hu\\\/en\\\/?p=5691\"},\"author\":{\"name\":\"welld@n\",\"@id\":\"https:\\\/\\\/www.welldon.hu\\\/en\\\/#\\\/schema\\\/person\\\/ad225d307ad9a3dbad7bf1c1d5015d58\"},\"headline\":\"(Magyar) 3 m\u00f3dszer, amivel kezelheti a negat\u00edv \u00e9ttermi kritik\u00e1kat!\",\"datePublished\":\"2017-08-16T16:45:30+00:00\",\"dateModified\":\"2024-01-16T13:02:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.welldon.hu\\\/en\\\/?p=5691\"},\"wordCount\":571,\"image\":{\"@id\":\"https:\\\/\\\/www.welldon.hu\\\/en\\\/?p=5691#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.welldon.hu\\\/wp-content\\\/uploads\\\/2017\\\/08\\\/bloghoz_kritika.jpg\",\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.welldon.hu\\\/en\\\/?p=5691\",\"url\":\"https:\\\/\\\/www.welldon.hu\\\/en\\\/?p=5691\",\"name\":\"(Magyar) 3 m\u00f3dszer, amivel kezelheti a negat\u00edv \u00e9ttermi kritik\u00e1kat! - Welldon Consulting\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.welldon.hu\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.welldon.hu\\\/en\\\/?p=5691#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.welldon.hu\\\/en\\\/?p=5691#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.welldon.hu\\\/wp-content\\\/uploads\\\/2017\\\/08\\\/bloghoz_kritika.jpg\",\"datePublished\":\"2017-08-16T16:45:30+00:00\",\"dateModified\":\"2024-01-16T13:02:02+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.welldon.hu\\\/en\\\/#\\\/schema\\\/person\\\/ad225d307ad9a3dbad7bf1c1d5015d58\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.welldon.hu\\\/en\\\/?p=5691#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.welldon.hu\\\/en\\\/?p=5691\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.welldon.hu\\\/en\\\/?p=5691#primaryimage\",\"url\":\"https:\\\/\\\/www.welldon.hu\\\/wp-content\\\/uploads\\\/2017\\\/08\\\/bloghoz_kritika.jpg\",\"contentUrl\":\"https:\\\/\\\/www.welldon.hu\\\/wp-content\\\/uploads\\\/2017\\\/08\\\/bloghoz_kritika.jpg\",\"width\":\"1181\",\"height\":\"709\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.welldon.hu\\\/en\\\/?p=5691#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.welldon.hu\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"(Magyar) 3 m\u00f3dszer, amivel kezelheti a negat\u00edv \u00e9ttermi kritik\u00e1kat!\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.welldon.hu\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.welldon.hu\\\/en\\\/\",\"name\":\"Welldon Consulting\",\"description\":\"A Welldon tan\u00e1csad\u00f3 c\u00e9g \u00e9ttermek, b\u00e1rok, klubok \u00e9s k\u00e1v\u00e9z\u00f3k r\u00e9sz\u00e9re biztos\u00edt teljes k\u00f6r\u0171 t\u00e1mogat\u00e1st, tan\u00e1csad\u00e1st, komplett \u00e9rt\u00e9kes\u00edt\u00e9si koncepci\u00f3k kialak\u00edt\u00e1s\u00e1t, sajt\u00f3 \u00e9s marketing megold\u00e1sokat \u00e9s minden fajta szolg\u00e1ltat\u00e1st, ami a vend\u00e9gl\u00e1t\u00e1shoz kapcsol\u00f3dik.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.welldon.hu\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.welldon.hu\\\/en\\\/#\\\/schema\\\/person\\\/ad225d307ad9a3dbad7bf1c1d5015d58\",\"name\":\"welld@n\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"(Magyar) 3 m\u00f3dszer, amivel kezelheti a negat\u00edv \u00e9ttermi kritik\u00e1kat! - Welldon Consulting","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.welldon.hu\/en\/?p=5691","og_locale":"en_US","og_type":"article","og_title":"(Magyar) 3 m\u00f3dszer, amivel kezelheti a negat\u00edv \u00e9ttermi kritik\u00e1kat! - Welldon Consulting","og_description":"Sorry, this entry is only available in Magyar. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch...","og_url":"https:\/\/www.welldon.hu\/en\/?p=5691","og_site_name":"Welldon Consulting","article_published_time":"2017-08-16T16:45:30+00:00","article_modified_time":"2024-01-16T13:02:02+00:00","og_image":[{"width":1181,"height":709,"url":"https:\/\/www.welldon.hu\/wp-content\/uploads\/2017\/08\/bloghoz_kritika.jpg","type":"image\/jpeg"}],"author":"welld@n","twitter_card":"summary_large_image","twitter_misc":{"Written by":"welld@n","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.welldon.hu\/en\/?p=5691#article","isPartOf":{"@id":"https:\/\/www.welldon.hu\/en\/?p=5691"},"author":{"name":"welld@n","@id":"https:\/\/www.welldon.hu\/en\/#\/schema\/person\/ad225d307ad9a3dbad7bf1c1d5015d58"},"headline":"(Magyar) 3 m\u00f3dszer, amivel kezelheti a negat\u00edv \u00e9ttermi kritik\u00e1kat!","datePublished":"2017-08-16T16:45:30+00:00","dateModified":"2024-01-16T13:02:02+00:00","mainEntityOfPage":{"@id":"https:\/\/www.welldon.hu\/en\/?p=5691"},"wordCount":571,"image":{"@id":"https:\/\/www.welldon.hu\/en\/?p=5691#primaryimage"},"thumbnailUrl":"https:\/\/www.welldon.hu\/wp-content\/uploads\/2017\/08\/bloghoz_kritika.jpg","articleSection":["Blog"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.welldon.hu\/en\/?p=5691","url":"https:\/\/www.welldon.hu\/en\/?p=5691","name":"(Magyar) 3 m\u00f3dszer, amivel kezelheti a negat\u00edv \u00e9ttermi kritik\u00e1kat! - Welldon Consulting","isPartOf":{"@id":"https:\/\/www.welldon.hu\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.welldon.hu\/en\/?p=5691#primaryimage"},"image":{"@id":"https:\/\/www.welldon.hu\/en\/?p=5691#primaryimage"},"thumbnailUrl":"https:\/\/www.welldon.hu\/wp-content\/uploads\/2017\/08\/bloghoz_kritika.jpg","datePublished":"2017-08-16T16:45:30+00:00","dateModified":"2024-01-16T13:02:02+00:00","author":{"@id":"https:\/\/www.welldon.hu\/en\/#\/schema\/person\/ad225d307ad9a3dbad7bf1c1d5015d58"},"breadcrumb":{"@id":"https:\/\/www.welldon.hu\/en\/?p=5691#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.welldon.hu\/en\/?p=5691"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.welldon.hu\/en\/?p=5691#primaryimage","url":"https:\/\/www.welldon.hu\/wp-content\/uploads\/2017\/08\/bloghoz_kritika.jpg","contentUrl":"https:\/\/www.welldon.hu\/wp-content\/uploads\/2017\/08\/bloghoz_kritika.jpg","width":"1181","height":"709"},{"@type":"BreadcrumbList","@id":"https:\/\/www.welldon.hu\/en\/?p=5691#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.welldon.hu\/en\/"},{"@type":"ListItem","position":2,"name":"(Magyar) 3 m\u00f3dszer, amivel kezelheti a negat\u00edv \u00e9ttermi kritik\u00e1kat!"}]},{"@type":"WebSite","@id":"https:\/\/www.welldon.hu\/en\/#website","url":"https:\/\/www.welldon.hu\/en\/","name":"Welldon Consulting","description":"A Welldon tan\u00e1csad\u00f3 c\u00e9g \u00e9ttermek, b\u00e1rok, klubok \u00e9s k\u00e1v\u00e9z\u00f3k r\u00e9sz\u00e9re biztos\u00edt teljes k\u00f6r\u0171 t\u00e1mogat\u00e1st, tan\u00e1csad\u00e1st, komplett \u00e9rt\u00e9kes\u00edt\u00e9si koncepci\u00f3k kialak\u00edt\u00e1s\u00e1t, sajt\u00f3 \u00e9s marketing megold\u00e1sokat \u00e9s minden fajta szolg\u00e1ltat\u00e1st, ami a vend\u00e9gl\u00e1t\u00e1shoz kapcsol\u00f3dik.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.welldon.hu\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.welldon.hu\/en\/#\/schema\/person\/ad225d307ad9a3dbad7bf1c1d5015d58","name":"welld@n"}]}},"_links":{"self":[{"href":"https:\/\/www.welldon.hu\/en\/wp-json\/wp\/v2\/posts\/5691","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.welldon.hu\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.welldon.hu\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.welldon.hu\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.welldon.hu\/en\/wp-json\/wp\/v2\/comments?post=5691"}],"version-history":[{"count":0,"href":"https:\/\/www.welldon.hu\/en\/wp-json\/wp\/v2\/posts\/5691\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.welldon.hu\/en\/wp-json\/wp\/v2\/media\/5692"}],"wp:attachment":[{"href":"https:\/\/www.welldon.hu\/en\/wp-json\/wp\/v2\/media?parent=5691"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.welldon.hu\/en\/wp-json\/wp\/v2\/categories?post=5691"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.welldon.hu\/en\/wp-json\/wp\/v2\/tags?post=5691"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}